This month the popular AR/VR format returns with guest speakers from Baobab and Meta


Larry Cutler |  Baobab

What are the differences between making a VR animated experience and a 2D animated film?  How do you create empathetic characters in VR?  How do you direct the viewer’s eyes when you no longer have a frame?  How do you balance audience participation against focused narrative?  What is your role in the experience and what are your motivations for participating? In this Larry will share Baobab’s collective learnings in immersive storytelling from their award-winning VR animated projects Invasion! and Asteroids!

Larry Cutler is Chief Technical Officer of Baobab Studios, the leading VR animation studio. The company’s VR interactive animation, “Invasion!” starring Ethan Hawke, launched to substantial critical acclaim, with Roth Kirschenbaum Films (Maleficent, Snow White and the Huntsman, Alice in Wonderland) signed on to adapt it into a feature film. Right out of the gate, Baobab Studios garnered laurels from film festivals globally, from Tribeca Film Festival to Cannes. The film is a top ranking download on major VR players including Oculus, Samsung, Within, Hulu and others. Baobab’s latest film ASTEROIDS! starring Elizabeth Banks is an official 2017 Sundance Film Festival selection.



Charles Niu, Paublo Jansen, Eran May-raz |  Meta
The concept underlying collaborative AR apps is simple and straightforward: both users should see the same object in the same place, interact with the object regardless of their position, and see the object from their respective points of view. But when it comes to actually coding a collaborative app in AR, the technical challenges are more difficult than you think: you have to make sure there is low latency while people are handling objects, that object movement is as smooth as possible, and calibration is aligning the object from both users’ perspective. In this presentation, the team behind the simultaneous collaborative AR experience Journey to the Center of the Natural Machine will share their tips, design considerations, and recommended resources for making holograms interactive between several people.

Born in NYC and raised in Silicon Valley, Meta has been defining the field of Augmented Reality (AR) since the company’s inception in 2012. After a successful Kickstarter campaign, Meta was selected by Y Combinator (YC13) for seed funding. Meta entered the marketplace with the first see-through glasses that allowed wearers to move and manipulate 3D content intuitively, using natural hand interactions. With the introduction of the groundbreaking Meta 2 product at TED 2016, Meta is once again redefining the market and delivering a new generation of Natural Machines™ that will become a healthy, vital extension of who we are.


When: Wednesday, April 12th. Door opens at 6:00pm for mixer, refreshments & VR/AR demos – presentations will be 7:30 – 9:00

Where: Zynga SFHQ Theatre (directions)

Online registration is required (here) – there will be no tickets at the door.

Categories: Past Events


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